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India’s Traditional Beverage ‘Goli Soda’ Sees Robust Demand in International Market

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India’s iconic Goli Soda is experiencing a remarkable resurgence in key international markets such as the US, UK, Europe, and the Gulf region, thanks to strategic expansion and innovative rebranding as Goli Pop Soda. The Agricultural and Processed Food Products Export Development Authority (APEDA), under the Ministry of Commerce & Industry, has officially highlighted this revival.

Once a beloved household beverage, Goli Soda is successfully returning to the global stage, fueled by its creative reinvention and targeted outreach efforts.

In partnership with Fair Exports, Goli Soda has secured consistent distribution to Lulu Hypermarket, a leading retail chain in the Gulf. APEDA noted that the drink is making significant strides in international markets, having successfully initiated trial shipments to the USA, UK, Europe, and Gulf countries.

On February 4, 2025, APEDA supported a flag-off ceremony organized by ABNN, signaling the official global launch of Goli Pop Soda. This event underscored India’s commitment to promoting authentic and high-quality products while strengthening its foothold in the international beverage sector.

Additionally, APEDA showcased Goli Pop Soda at the International Food & Drink Event (IFE) in London from March 17-19, 2025. This exhibition provided Indian entrepreneurs and exporters with a prime opportunity to connect with global buyers, seek new business partnerships, and showcase India’s rich array of agricultural and processed food products.

What distinguishes Goli Pop Soda is its innovative packaging, which features a unique pop opener that evokes the fizzy burst that many Indian consumers cherish. This rebranding strategy has captured the attention of international markets, positioning the drink as an exciting and fashionable choice.

The Ministry of Commerce emphasized that the growing demand for this product in global markets demonstrates that Indian flavors can effectively compete with international brands, opening up new opportunities for domestic exports.

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Egg Prices Rise in Bengaluru as New Year Nears

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Egg prices in Bengaluru have increased sharply. The rate, which was ₹5 per egg a month ago, has now touched ₹7. The city is also facing a shortage in supply. Traders say that demand for eggs rises in December due to Christmas, New Year celebrations, and higher non-vegetarian consumption during winter.

Supply from Tamil Nadu has also reduced, causing further pressure on local markets. According to the Karnataka Poultry Traders Association, Bengaluru needs about 1.10 crore eggs daily, but there is a shortage of nearly 30–40 lakh eggs.

Last year’s bird flu outbreak also affected poultry farms, leading to lower production this season.

Goa has seen a similar trend. Egg prices there have increased to ₹90 per dozen, and further hikes are expected in the third week of December. Reports suggest that rates may stay high until early 2026.

READ MORE :Puttur’s New Eco-Friendly Bus Shelter Turns Heads

Goa depends heavily on neighboring states for its supply — around 80% from Karnataka and the rest from Maharashtra. Meanwhile, gold prices too have shown an upward trend.

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MRPL Wins Fourth Consecutive Best Refining Innovation Award at ETM 2025

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Hyderabad, October 28, 2025:

Mangalore Refinery and Petrochemicals Limited (MRPL), a subsidiary of ONGC and a leading Category-I Miniratna Central Public Sector Enterprise (CPSE) under the Ministry of Petroleum and Natural Gas, has achieved yet another milestone. The company has won the Innovation Award 2024-25 for Best Innovation in Research & Development in Refining Technology at the 28th Energy Technology Meet (ETM 2025) held in Hyderabad.

This marks MRPL’s fourth consecutive victory at these prestigious national awards, reaffirming its position as a pioneer in indigenous innovation within India’s refining sector.

The award recognizes MRPL’s breakthrough “Gradual Olefins and Aromatic Technology (GOAT)”, an advanced Crude-to-Chemicals process developed entirely by the company’s in-house R&D team. The GOAT technology demonstrates India’s growing capability to transform crude oil directly into high-value petrochemicals, thereby improving energy efficiency, cutting carbon emissions, and contributing to the nation’s sustainable refining goals.

The award was presented by Shri Hardeep Singh Puri, Hon’ble Minister of Petroleum & Natural Gas, in the presence of Shri Pankaj Jain, Secretary, Ministry of Petroleum & Natural Gas. The ceremony was organized by the Centre for High Technology (CHT) at the Hyderabad International Convention Centre (HICC).

Receiving the award on behalf of MRPL were Shri Nandakumar V. Pillai (Director – Refinery), along with Chief Managers Shri Karthick R. and Shri S. Nirmal Ganesh from MRPL’s Innovation Centre.

The 28th Energy Technology Meet, themed “Green Energy Horizons: Advancing Sustainable Refining & Energy Innovation,” serves as India’s leading platform for sharing advancements in refining and clean energy technologies. Organized by CHT under the Ministry of Petroleum & Natural Gas, ETM 2025 brings together refiners, petrochemical producers, technology providers, equipment manufacturers, and service companies from India and abroad to discuss sustainable and low-carbon pathways for the energy sector.

The three-day event, held from October 28 to 30, 2025, focuses on innovations driving India’s energy transition and circular economy efforts.

Speaking after receiving the award, Shri Nandakumar V. Pillai said,

“MRPL has always been a frontrunner in adopting and developing advanced technologies. Our Innovation Centre is not only creating but also implementing breakthrough technologies like GOAT — a futuristic Crude-to-Chemicals process that many in the global refining industry are still aspiring to achieve. Winning this recognition for the fourth consecutive year reflects our team’s commitment, creativity, and technical excellence. I congratulate our Innovation Centre team and wish them continued success in future innovations.”

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RBI Keeps Repo Rate Unchanged at 5.5% in October Policy Review

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New Delhi: The Reserve Bank of India (RBI) has decided to keep the key policy interest rate unchanged at 5.5% for the second consecutive review. The decision was announced by RBI Governor Sanjay Malhotra after the Monetary Policy Committee (MPC) meeting on Wednesday.

The MPC voted unanimously to maintain the repo rate at 5.5% with a neutral stance. Governor Malhotra said the central bank took the step due to uncertainties over tariffs, even as inflation remains under control.

Retail inflation has stayed below 4% since February this year. It eased to a six-year low of 2.07% in August, helped by lower food prices and a favourable base effect.

The October policy comes at a time when the recent cut in Goods and Services Tax (GST) is expected to support domestic demand.

This is the fourth bi-monthly monetary policy review of the current financial year.

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